SAN MARCOS, TEXAS – Central Texas Medical Center (CTMC) is again celebrating World Breastfeeding Week locally by hosting the Rock-A-Bye Baby Concert and Breastfeeding Celebration on Thursday, August 7. The free, family-friendly gathering will take place from 6 to 7:30 p.m. on the CTMC front patio and will feature milkshakes and live music by Central Texas rockabilly band The Georges.
“Because breast milk is proven the most complete nutrition for infant feeding, promoting breastfeeding is one of the most beneficial things we can do to support the well-being of women and children in Hays County,” said CTMC Director of Women’s Services Margie Lieck.
The Rock-A-Bye Baby event is part of CTMC’s ongoing breastfeeding initiatives. For the past several years, CTMC has taken important steps to promote breastfeeding as the preferred method of feeding for newborns and infants. In 2011, CTMC became the only Certified Milk Depot in Hays County, collecting thousands of ounces of breast milk for infants in need.
In 2012, the hospital partnered with Women, Infant and Children Services (WIC) and the City of San Marcos to issue a proclamation recognizing August locally as National Breastfeeding Month.
CTMC is also designated by the state as a Texas Ten Step Program facility for maintaining an 80 percent in-hospital breastfeeding rate at the time of discharge. As a state-designated Mother-Friendly Worksite, CTMC accommodates breastfeeding mothers who work at the hospital.
The hospital recently celebrated babies who have graduated from CTMC’s Neonatal Intensive Care Unit (NICU) during the past five years by inviting them and their families back to the hospital for a special reunion. The event took place at the fifth annual BabyFest on July 27, marking five years since CTMC’s state-of-the-art Women’s Center and NICU opened.
In addition, CTMC operates the Honeysuckle Mommy Baby Boutique that is located in the CTMC Women’s Center. The shop features lactation supplies and consultation, as well as a variety of custom, hand-made gifts and merchandise.
For more information about this event or CTMC’s breastfeeding services, please call (512) 753-3884 or visit ctmc.org.
The hospital, which originated in 1923 as Hays County Soldiers, Sailors and Marines Memorial Hospital, was restructured in 1960. The present facility was opened at its current Wonder World Drive location in 1983. The CTMC staff of more than 600 employees works with more than 220 active and consulting physicians to provide quality services to patients and their families.
In addition, over 200 community members and interns from area educational institutions volunteer their services to the hospital. In 2010, 2011, 2012 and 2013, CTMC was named The Best Hospital in Hays County. CTMC also added a certified Chest Pain Center to its ER capabilities in 2011 and became an accredited Primary Stroke Center in 2013. In 2012, CTMC became the first operating room along the IH-35 corridor between Austin and San Antonio to be equipped with a da Vinci robotic-assisted surgery suite.
CTMC is a member of the Adventist Health System (AHS), a not-for-profit healthcare organization that emphasizes Christ at the center of care. Founded in 1973, Adventist Health System is a national leader in quality, safety and patient satisfaction. Today, Adventist Health System supports 45 campuses in 10 states and employs nearly 70,000 individuals. Adventist Health System hospitals are comprised of more nearly 8,300 licensed beds, providing care for 4.5 million patients each year in inpatient, outpatient and emergency room visits.